HoopLife
146 sales calls became the voice every ad and email is written in.
Before
Great programs, a closer who could sell them in person, and ads that did not sound like him. Every new creative meant a designer’s afternoon.
The system.
- 146 of Andrew’s sales calls, about 99,000 words, transcribed and embedded into a searchable database.
- A voice model built from how he opens, stacks reassurance and takes the next step onto himself, with a word-by-word register audit.
- A creative engine: real program logos and locked brand type composited over AI-made backgrounds, collision-checked, with a vision QA pass on every image.
- Per-placement Meta creatives: the right cut for the feed, Reels and Stories from one ad.
- A Google Search campaign built by API from config: 5 ad groups and 36 keywords, with register-click conversion tracking.
- A 24-hour follow-up clock and call coaching.
Where the AI lives, and where a person approves.
The AI does
- Writes every ad and email in Andrew’s voice, then audits it word by word.
- Generates backgrounds and variations; a new ad is a config change.
- Checks every creative for logo placement, overlap and copy before anyone sees it.
A person decides
- HoopLife approves every creative before it launches.
- Every AI text suggestion in Ads Manager is declined, so the approved copy is what runs.
What it replaced.
- Designer turnaround on every variation
- Generic ad copy
- Hand-built campaigns in the Ads Manager UI
The result.
The engine and the voice now run every campaign. Leads and spend on request.
See it.
Want a system like this?
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